Marketing Data Analyst, Bolton, £35,000 - £45,000 DOE
This fast-growing business is looking for a data-driven problem solver who can transform complex information into clear business insights that drive real results. You'll play a pivotal role in shaping business performance, supporting marketing strategy, and delivering measurable, data-led growth across multiple brands.
This role suits someone who enjoys both the technical and strategic sides of analytics, from data modelling and dashboard building to translating insights for decision-makers and clients.
Key Responsibilities
- Collect, clean, and analyse data from multiple sources including CRM systems, marketing platforms, and business databases.
- Design and maintain dashboards to track key performance metrics such as leads, conversion rates, ROI, and revenue trends.
- Support campaign optimisation through testing, segmentation, and trend analysis.
- Build automated data pipelines and unified reporting structures for performance tracking.
- Present insights and recommendations to leadership teams and clients in a clear, actionable format.
- Deliver client-facing dashboards and performance reports across digital marketing channels (SEO, PPC, Paid Social, etc).
- Integrate data from multiple sources (Google Analytics, Meta, HubSpot, etc.) to enable efficient reporting.
- Contribute to forecasting, predictive analysis, and strategic decision-making using data models and trend insights.
About You
- Degree in Data Science, Statistics, Economics, Computer Science, or a similar field.
- Minimum two years' experience in a Data Analyst or Business Intelligence role.
- Advanced proficiency in SQL and data visualisation tools (Power BI, Tableau, or Looker Studio).
- Experience using Python or R for analysis or automation.
- Strong understanding of digital marketing analytics (Google Analytics 4, Google Ads, Meta Ads, SEO/PPC metrics).
- Skilled in Google Tag Manager and familiar with CRM/data integration tools (HubSpot, Zapier, Airflow, etc.).
- Excellent analytical and problem-solving skills with great attention to detail.
- Strong communication skills and able to explain complex data clearly to non-technical audiences.
- Comfortable presenting client-facing reports and driving insight-led recommendations.
What's On Offer
- Competitive base salary
- 4-day working week and work from home one day
- Exposure to cutting-edge data and marketing analytics tools.
- Direct influence within two innovative, high-growth digital companies.
- Clear progression opportunities into Senior Analyst or BI Lead roles.
- Collaborative and insight-led culture that values learning and innovation.
- Regular team events and trips.
If you're passionate about turning data into meaningful business impact and want to work in a forward-thinking, insight-led environment, we'd love to hear from you.
Apply now to take the next step in your data career.
